Indivd has joined the virtual accelerator Inception by NVIDIA, the world-leading provider of visual computing. The program is designed to accelerate startups revolutionizing industries with advancements in AI and data sciences.
- We believe that we have good support that Indivd’s processing of personal data can be justified on the legal basis of "legitimate interest". Anonymized data is not personal data and is therefore not covered by GDPR says Jennie Nilsson, GDPR expert and Associate at the leading law firm Baker McKenzie.
Privacypodden audited Indivds technology before Indivd applies to be audited by the Swedish Data Protection Authority. The result of their audit is that they agree with the previous assessment by Baker McKenzie.
- We would have said "Go!" if it were up to us to decide.
Transparency and privacy important core values for Indivd. As part of this ambitious and serious preparatory work, we have also decided, before submitting the application to The Swedish Data Protection Authority, to allow Privacypooden´s data protection experts to carry out a tough corresponding audit.
“Facial recognition technology is mature, accurate, only takes half a day to set up, and it can already deliver good statistics today,” says Fredrik Hammargården, Head of Commercialization at Indivd, in an interview in the podcast Effekten, where the problems with the new technology are discussed.
It´s our job to ensure that we, through knowledge-building efforts and in parallel with the new data protection regulation, support innovators' opportunity and ambition to already from the beginning incorporate the law in the technology. Smart privacy innovations can in the future be an important competitive advantage for both Sweden and the EU, said Lena Lindgren Schelin, Director General of the Swedish Data Protection Authority, at Vinnova's breakfast meeting on Wednesday morning.
- We think that Indivd's technology is legal, based on what we have reviewed and our knowledge of the law. That is why we have given Indivd a green light. The solution is innovative and it satisfies the purpose in a privacy-friendly way. There is something great about what Invid is doing”, says the lawyer Didrik Värmon who, together with the lawyer Hanna Kjellman, have conducted the audit of Indivd's technology in the podcast Privacypodden.
Indivd's method for anonymous facial recognition are now being audited by the Swedish Data Protection Authorities and will then be used in stores "There is a great need new modern tools"