Indivd bridges the gap between our e-commerce expertise and our physical stores, letting us use insights to improve customer experience and increase both relevance and efficiency within our stores.
Pontus Ericsson
Chief Commercial Officer
Retail was always an intuitive guessing game. Even the best decisions have relied on assumption. Indivd has given us the tools to drive sustainable progress. Those who embrace that will be the guiding stars of tomorrow’s retail.
Isak Alidzanovic
Sales Lead
Ask anything about every visit, end to end
Which locations attract your target customers. Where visitors drop off, and what that costs. Whether last month's change worked. Compared against locations like yours, anonymously.
For retail
Make each store more relevant. See which customers it attracts, where it loses them, and what to change.
For malls
Make the centre more relevant. See which audiences you have, which tenants fit, and where the mix is wrong.
For airports
Turn passengers into revenue growth. Know which shops your passengers reach, and which ones they walk past.
Technology
Enterprise ready
Patented anonymization at capture, on the 2D cameras you already have. EU processing, open APIs, and every camera verified by hand against human counts before its location goes live.
✓ Plug & Play to any 2D camera
✓ 99,11% accuracy, KPMG verified
✓ +900x AI power vs 3D counters
✓ Open APIs & webhooks for BI
✓ Patented anonymization method
✓ EU AI Act low risk in 100+ DPIAs
FAQ
What does Indivd actually do?
Indivd shows you what is really happening in your physical spaces. You see who visits, how they move, and what drives results. It uses your existing cameras to give you clarity so you can cut waste, improve experiences, and grow faster.
How is Indivd different from other people counters?
Most people counters only count heads. Indivd tells you what visitors do, how many are real customers, who returns, and where engagement drops. You can see what works, what does not, and how to improve performance and ROI.
How accurate is Indivd’s data?
Every number you see can be trusted. Our accuracy has been tested and verified by KPMG at 99 percent. That means you can make confident decisions based on facts, not guesses.
How does Indivd handle GDPR and the AI Act?
Indivd is built on privacy-by-design and hosted in ISO-certified EU infrastructure, giving enterprises full confidence under global data protection standards with enterprise security, patented anonymization, and demonstrable safeguards.
Do I need to buy new hardware?
No. Indivd works with the cameras you already have. Setup takes days, not months, and you will see clear insights within your first week.
Who is Indivd built for?
Indivd is made for retailers, shopping centres, and airports that want to turn footfall into real business results. Whether you are improving store layouts, planning staffing, or tracking campaign impact, Indivd helps you focus on what truly drives growth.
How can Indivd help me measure success?
You can see if a campaign, layout change, or store event made a difference and by how much. Indivd tracks how valuable visitors behave before and after changes so you know exactly what moves the needle.
Can Indivd connect with my other systems?
Yes. Indivd connects with your existing reporting tools and dashboards. You can bring together in-store behavior and sales data for one clear view of performance.
What support do I get as a customer?
We stay with you from day one. Our team helps you set up, understand your results, and find quick wins. You get a partner focused on making every location perform better.
Can Indivd identify our most valuable visitors?
Every location attracts a different share of ideal visitors, the ones who buy more and return more often. Indivd shows how many you reach so you can benchmark performance and focus on what truly drives growth. Counting totals is just noise.
What actual users have to say…
★★★★★
Isak, Sales Lead
Indivd replaces intuition with fact based insight, helping us make disciplined decisions that drive progress.
★★★★★
Per, Retail Operations
Conversion rate has always been one of my favourite KPIs, but I quickly realised we have very poor visibility on it.
★★★★★
Anna, Business Dev.
Indivd gives our physical stores the same actionable, next day insight our e commerce team relies on.
★★★★★
Clara, Global Retail CX Manager
Indivd’s is valuable in our decision-making and gives us the clarity we need to focus on what truly matters.