Track Performance

Track the signals your traffic data can’t see

Go beyond people counting. Understand who your ideal visitors are, how they behave, and what drives real performance in your locations.

Is this holding you back?

Traffic hides truth

Footfall shows how many, not who. Without knowing which visitors matter, performance is misled.

Traffic hides truth

Footfall shows how many, not who. Without knowing which visitors matter, performance is misled.

Traffic hides truth

Footfall shows how many, not who. Without knowing which visitors matter, performance is misled.

Traffic hides truth

Footfall shows how many, not who. Without knowing which visitors matter, performance is misled.

Benchmarks mislead value

Every location attracts a different crowd. Treating all visitors as equal hides what’s really happening.

Benchmarks mislead value

Every location attracts a different crowd. Treating all visitors as equal hides what’s really happening.

Benchmarks mislead value

Every location attracts a different crowd. Treating all visitors as equal hides what’s really happening.

Benchmarks mislead value

Every location attracts a different crowd. Treating all visitors as equal hides what’s really happening.

Actions lose meaning

You see what happened, not why. Without tracking visitor-value growth, impact stays unclear.

Actions lose meaning

You see what happened, not why. Without tracking visitor-value growth, impact stays unclear.

Actions lose meaning

You see what happened, not why. Without tracking visitor-value growth, impact stays unclear.

Actions lose meaning

You see what happened, not why. Without tracking visitor-value growth, impact stays unclear.

CAPABILITIES

Perfomance at a glance

See who really matters

Identify the visitors that drive your growth. Indivd highlights high-value audiences by measuring engagement and fit, so you can focus on those who matters most.

Benchmark on value, not volume

Prove what truly works

See who really matters

Identify the visitors that drive your growth. Indivd highlights high-value audiences by measuring engagement and fit, so you can focus on those who matters most.

Benchmark on value, not volume

See how each location performs based on visitor value, not totals. Compare by the share of ideal visitors to uncover what’s truly driving performance.

Prove what truly works

Measure the impact of campaigns, layouts, and events by ideal visitor growth and uplift in visitor value. Improve surface metrics like amount of visitors with real impact and ROI.

IMPACT

The Indivd difference

The thing you want to do

Today

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Improve conversion

Improve conversion

Today

Calculate conversion as total sales ÷ all visitors entering.

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See how ideal visitors convert. Improve what drives their engagement and growth.

Measure campaign impact

Measure campaign impact

Today

Measure success by total traffic or sales among all visitors.

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See if your campaign brings in the right visitors and keeps them engaged. True performance is the uplift of your ideal audience.

Optimize layouts

Optimize layouts

Today

Assess layouts using sales data or heatmaps from all visitors.

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See how layouts attract and engage your most valuable visitors. Improve locations that increase value, not just movement.

Benchmark performance

Benchmark performance

Today

Compare sites using total traffic and sales as your main metrics.

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Compare how well each site attracts and converts valuable visitors. See who performs best on equal terms.

Share insights

Share insights

Today

Share reports built on sales and traffic from all visitors.

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Share clear, fair metrics focused on ideal visitors and real impact so everyone aligns on what matters.

Plan staffing

Plan staffing

Today

Schedule teams based on total traffic or past activity levels.

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Align staffing with real demand. See when and where high-value visitors are present so you can allocate people when service matters most.

Improve tenant perfromance

Improve tenant perfromance

Today

Assess tenants by rent and sales alone.

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Measure performance through your most valuable visitors. Know which partners win their attention and use it to grow value and justify rent.

“Indivd replaces intuition with fact based insight, helping us make disciplined decisions that drive progress.”

“Indivd replaces intuition with fact based insight, helping us make disciplined decisions that drive progress.”

Isak Alidzanovic

Isak Alidzanovic

Sales Lead @ EYTYS

Sales Lead @ EYTYS